The entire Gibneys team was delighted to win in two presitigious categories at the 2022 PRCA Awards – the high watermark for our industry.

We scooped the Best Public Affairs Campaign for our work with Growing Media Ireland. It was a highly successful and targeted strategic campaign to effect change in the restrictions around the harvesting of peat for the horticultural sector and saw us engage widely across the political spectrum and with main stakeholders within the affected sector.

We also won Best Consumer Campaign, led by Karen Jones for the Summer 2021 Water Safety campaign we delivered for Dublin Port Company which was a social media focused campaign to get an important message to a predominantly young audience.

In addition, Fiachradh McDermott was a runner-up in the Young Professional of the Year category as well as being central to the GMI success.

Commenting on the award wins, Gibney Communications Managing Director Donnchadh O’Neill said “These wins were fantastic recognition for the excellence our team brings to its client work day in and day out. It is that unique combination of strategic insight, courage and creativity that makes a campaign stand out. The bar gets higher every year at the PRCAs and we’re really happy to succeed with our great clients”.

Gibney Communications Director of Public Affairs Mark O’Doherty explains the thinking behind our award-winning work here